This is pretty cool. Arizona's marketing people already have jumped into Rich Rodriguez mode, putting the Arizona Wildcats' new football coach in the men's basketball "This is Arizona" introductory video.
Digging how they're switching it up from game-to-game, though I don't quite understand wedging Kevin Flanagan in between Jason Terry and RichRod.
Part of that is my youthful ignorance to know anything about Kevin Flanagan. I also didn't realize that his wife, sideline reporter Alex Flanagan, is a graduate of the University of Arizona as well. Good to know and it's more fodder for any encounters with ASU fans.